Hanger models for stores – selection guide for professional hanging

The most commonly used hanger types in fashion stores

The choice of color and finish on hangers has a major impact on how the clothes are presented in the store. Hangers are not only a functional tool, but an integral part of the visual expression and the overall experience of the brand. The right surface can support the style of the collection, create uniformity in the hanging and contribute to a more professional presentation.

In this selection guide, we review the most commonly used colors and finishes on wooden hangers – including black (matte and glossy), white lacquer, natural wood and rubber-coated surfaces – as well as when each solution makes the most sense in store.

Colors and finishes on wooden hangers – how to choose the right one

Icon illustrating black clothes hanger for hanging clothes in a store or showroom ``

Matte and glossy black lacquer

Black lacquered wooden hangers are a versatile choice that works across collections and store types. With both matte and glossy lacquer, the expression can be customized, depending on whether the hanger is to be discreet or more striking in presentation.

Matte black provides a calm hanging space with focus on the clothes
Glossy black creates contrast and a more exclusive look
Uniform solution that can be used over multiple seasons

Black finish is often chosen when the hangers are to function as a stable and professional part of the store's visual identity over time.

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Icon illustrating white clothes hanger for hanging clothes in a store or showroom ``

White lacquer (varnished wood)

White lacquered wooden hangers create a bright and clean look in the store. The light surface reflects light and contributes to a more open and calm presentation of the collection. White lacquer is often used in stores with a Nordic or minimalist design.

Bright and uniform suspension that supports an open store environment
Creates contrast with colorful or patterned clothing
Suitable for summer collections and Scandinavian concepts

White lacquered hangers are chosen when you want a light and harmonious look that highlights the clothes and creates visual calm.

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Icon illustrating natural clothes hanger for hanging clothes in a store or showroom ``

Wood finish (natural wood)

Wooden hangers in a natural finish signal quality, durability and a classic look. The visible wood structure gives a warm and authentic look that supports both the fit of the clothes and the aesthetics of the store. Natural wood is often used when the hanger is to appear as a discreet, yet quality-conscious element.

Natural and timeless expression with a focus on materials
Robust solution for shirts, blazers and coats
Suitable for brands with a focus on quality and craftsmanship

Natural wood is an obvious choice when the hangers need to support a classic or premium universe without taking the focus away from the clothes.

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Icon illustrating rubber clothes hanger for hanging clothes in a store or showroom ``

Rubberized / soft-touch (on wood)

In stores where function and stability are crucial, rubber-coated or soft-touch wooden hangers play an important role. The surface provides extra friction and ensures that clothes hang correctly – even with smooth materials or lightweight tops. This creates a more reliable solution for everyday use.

Extra grip that prevents clothes from slipping off the hanger
Suitable for smooth materials and light garments
Practical solution for daily use and frequent handling

Rubber-coated hangers are often chosen when function is a high priority and where clothes need to hang stably – even in busy store environments.

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Custom colors – hangers in the exact color that suits your brand

In addition to the standard colors, Hang On also offers special colors on wooden hangers, so that the hanger can be adapted precisely to the store's visual expression. Here, the color can be chosen freely, regardless of whether it is to match a brand, a collection or an existing store design.

Special colors are typically used when the hangers are to be a conscious part of the presentation and create recognition across collections and seasons. The color can be done in both matte and glossy varnish, depending on the desired expression.

In connection with special colors, it is also possible to customize other details, such as logo, hook and metal finish, so that the hanger appears as one overall solution. This allows for a consistent hanging, where color and details play together with the rest of the store interior.

Special colors are produced as custom-made hangers and agreed upon as needed in terms of color choice, quantity and delivery time. The solution is obvious when the color choice needs to be more than standard and support the brand's identity in the store.