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In stores with light floors and walls, white hangers disappear visually, leaving the garments on their own on the rack. White suits Nordic and minimalist concepts, children's wear, and summer and swimwear collections where the colours should stand out. White lacquer shows wear a little faster than black, so it suits racks that are not moved every day best.
If you choose white as standard, keep to one hanger family, e.g. Bedford for shirt, clip and coat. Read more in the guide to colours and finishes and in the guide to hanger models.
On white lacquer the logo is printed in 1 or 2 Pantone colours. Black or a dark brand colour on white gives the greatest contrast and is the classic look used by Ilse Jacobsen and InWear, among others. The minimum is 300 hangers in total, models can be mixed, and the lead time is approx. 3 weeks from approved proof. See your logo on the hanger in the The Logo Designer, or see examples from stores and hotels.
A white hook on a white hanger gives the light, Nordic look where the hanger almost disappears. A black hook on a white hanger makes the hook a detail and suits black racks. See the options under hanger hooks and metal parts.
